Google Adsense Secrets Revealed - Anders Eriksson (novel books to read .txt) 📗
- Author: Anders Eriksson
Book online «Google Adsense Secrets Revealed - Anders Eriksson (novel books to read .txt) 📗». Author Anders Eriksson
list, it would constantly be changing, just as the list of frequently searched for keywords changes.
Furthermore, you don’t seriously believe that other AdSense publishers are going to share such a list, if one even existed, do you? They wouldn’t. You have to find this information yourself.
Here is where having a Google AdWords account will come in handy. You can see what the advertisers are paying to get in the top position of the search results for their keywords. Simply log in to your free Google AdWords account, and click on
‘tools.’ Next, click on Keyword Tool.
...or in case you don’t have an Adword account, just go to:
https://adwords.google.com/select/KeywordToolExternal
Enter your keywords, and then in the drop down box below that, select ‘Cost and Ad Position Estimates.’ Type 5.00 in the last box, and hit ‘calculate.’ Now, Google will display possible keywords, based on the main keyword that you entered. Next to each keyword, you will see the estimated average CPC (cost per click) and the estimated position.
You want to view the CPC for the keywords that will fall into the top five on position, stated as 1 – 3 or 1 – 5. As of this writing, using the keyword phrase
‘weight loss’ you would see that the estimated CPC for ‘weight loss operations’ is
All About Residual Income With Adsense
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Google Adsense Secrets Revealed
$5.95. Now, as an advertiser, that is what you would pay per click for an ad that is being run on position 1 – 3 when that keyword phrase is searched for.
As a publisher, however, you would not make $5.95 per click. Google wants their share as well. Google doesn’t state what percentage is earned by the publisher, however. It varies, and how that percentage is figured is Google’s secret, and they are not sharing that information!
You basically have to pull a percentage out of the air to work with. Try using 30%
as a guide.
Once you start getting clicks, you can then look to see what the estimated CPC is in AdWords, and then see how much you were paid for that click in AdSense to find out how much Google is paying you per click for that keyword. Again, this varies from one keyword to the next, so there are no set guidelines here.
Keep in mind that it’s maximum bid that’s displayed, meaning that’s what the advertiser would have to pay per click on an ad being shown on positions 1 to 3 in the sponsored search results.
Now imagine if you have lots of ad blocks on your page -- that will enable the cheaper ads to be displayed as well. You will discover that most of the time you’ll end up getting clicks on those, thereby making only a few cents...
“My suggestion: Less Ad Blocks!
- This Will Get You More Revenue Per Click!”
All About Residual Income With Adsense
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Google Adsense Secrets Revealed
Traffic Generation - Methods To Avoid
There are many ways to get traffic to a site. You will most likely do research to find out about those traffic generation methods.
Methods such as article marketing, forum marketing, pay-per-click advertising, social networking, blogging, and social bookmarking all work very well. But in the world of Internet Marketing, there are also traffic techniques that you should avoid, for various reasons.
“Incidentally, we’ll kick start this section of Adsense
Profits Blueprint with traffic techniques you should avoid”
1. First, do not ever pay for traffic from a site that promises you a great deal of traffic in a short amount of time. The traffic that you get will not be targeted, and will be of no use to you at all. The same applies to traffic exchange sites.
In fact, many of these sites are scam sites, and the traffic that you get will actually be automated traffic, not real traffic. Pay-per-click advertising, or PPC as it is known, is not the same as these sites that promise traffic for a fee.
Go to Google and do a search for “buy website traffic” and make sure NOT to buy from any of those, because this is useless traffic that in the end will get you banned!
2. Do not spend hours, or even use automated software to submit your site to free classified ad sites or free for all link sites. This only results in lots of spam for you. It does not result in traffic.
3. Don’t use pop ups. People hate these, and most people now have software installed that keeps pop ups from popping. Avoid other irritating elements on your site as well, such as blinking text and music, and colors that clash. Your visitors will hit the back button in one second flat! Besides – popups are against the Adsense TOS.
4. Don’t use false statements or exaggerated statements in your advertising.
This may get you visitors, but it will irritate them, and they won’t click on links.
Instead, they will either close the browser, or hit the back button. You may not be selling anything, but this is false advertisement none-the-less, and
it makes people very angry.
All About Residual Income With Adsense
16 of 44
Google Adsense Secrets Revealed
There are two huge mistakes that many newcomers make:
1. The biggest is doing nothing at all. You can build a site, but if you don’t advertise it in anyway, you are not going to get a drop of traffic. The old quote “Build It And They Will Come” does NOT apply here (Ref: the Kevin Costner movie “The Field of Dreams”)
2. The second biggest mistake is not tracking your advertising. If you don’t know what works, and what doesn’t, you will be wasting time and possibly money.
Track all of your advertisements to see where your traffic comes from, and where it doesn’t come from. In the end, you will be glad that you did.
Overall, that’s all that you need to avoid. Other than that, you need to make sure that you are using proven site promotion techniques, which are listed above.
These other outdated methods simply do not work. They are not worth your time, effort, or money. You need to know where the traffic comes from, and you also need to know how well your ads are performing.
You may have a great amount of traffic, but very few clicks. It’s important to track the traffic and the ad performance, so you know what to fix!
All About Residual Income With Adsense
17 of 44
Google Adsense Secrets Revealed
Traffic Generation - Article Marketing
If you have an AdSense website, you need traffic to make money from that site! There are numerous ways to get traffic, but since we all have limited time, you want to cut right to the chase, and find out what works. Article marketing is one of the best traffic generation methods you can use.
Article marketing is a very successful and easy concept. It is used by all successful Internet Marketers, and when it comes to website promotion, you must look at things from an Internet Marketers point of view, even though, as an AdSense publisher, you aren’t exactly selling any product.
Again, the concept is easy. You write a short article, approximately 400 words long. At the bottom of the article, you write an ‘author’s resource box.’ This is just a simple paragraph of text that says who the author is, gives a little background info on the author, and most importantly - a link to the author’s website. It’s about five to seven sentences long.
Once the article is ready, you visit numerous article directories, which are also referred to as article banks and article repositories, and submit your article. That’s all there is to article marketing.
Now, many people use these article directories. They go there to find information, or to find content for their own websites, blogs, or newsletters. The article that
you submitted is free for them to use, as long as they publish it with the author’s resource box intact, and they don’t make any changes to the article.
Because so many other people can (and will) publish your article elsewhere, it becomes viral. This drives traffic to your site, on a continual basis. But one article submission is not going to be enough. You need to be submitting one article per week, to at least the top ten article directories.
Note that there are faster ways to get traffic, such as using Google AdWords, but article marketing is free, and again, the traffic that you will eventually get from the articles being published is fairly steady.
Here are five important tips for article marketing:
1. Don’t use the same content that you have on your site. Your site could end up getting penalized for duplicate content.
2. Before you write your first article, visit one of the popular directories, such as Ezine Articles at http://www.ezinearticles.com/ to see what your article should be like. You can also get ideas for your author’s resource box here.
All About Residual Income With Adsense
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Google Adsense Secrets Revealed
3. Writers Block? Lack of time? Use PLR articles, or hire a ghostwriter to write and submit articles for you. Make sure that you are submitting one article per week! If you use private label rights (PLR) articles, make sure that you rewrite them before submitting them.
4. Make sure that the topic of your article matches the topic of your site, and the topic of the ads that are being displayed through your Google AdSense ads. This will get you the best results.
5. Use your keywords in your article. This is search engine fodder; it drives the article up in the search engine results, which in turn brings more traffic to your site.
Don’t expect immediate results. Sometimes, it takes the article directories several days, and in some cases, several weeks, to publish your article. You need to be using additional traffic generation techniques as well.
Even if you aren’t seeing results from your article marketing techniques, keep at it. Remember, it takes time for it to ‘kick in,’ but when it does, it is well worth the effort.
Make sure to watch my Automated Traffic Blueprints
video on how to outsource your traffic generation tasks..
Automated Traffic Blueprints
( http://www.AutomatedTrafficBlueprints.Net )
Here’s another product (ebook + video) that reveals a lot of free “traffic getting” methods, mainly from Google...
Ths Free Google Traffic System
( http://www.FreeGoogleTrafficSystem.com/ )
All About Residual Income With Adsense
19 of 44
Google Adsense Secrets Revealed
Traffic Generation – Blogs
You’ve probably heard that there is a great deal of money to be made by using blogs – whether you are into affiliate marketing, or an AdSense publisher. You can use a blog in several different ways.
First, you can use just the blog, as opposed to having a separate static website.
You can also use a blog to drive traffic to a static website. Either way works, but in the long run, it’s easier to have a blog, with your own domain, hosted on a web
server, than it is to operate both a blog and a website.
Promoting a blog is much easier and faster than promoting a website, because blogs are so interactive.
For
Furthermore, you don’t seriously believe that other AdSense publishers are going to share such a list, if one even existed, do you? They wouldn’t. You have to find this information yourself.
Here is where having a Google AdWords account will come in handy. You can see what the advertisers are paying to get in the top position of the search results for their keywords. Simply log in to your free Google AdWords account, and click on
‘tools.’ Next, click on Keyword Tool.
...or in case you don’t have an Adword account, just go to:
https://adwords.google.com/select/KeywordToolExternal
Enter your keywords, and then in the drop down box below that, select ‘Cost and Ad Position Estimates.’ Type 5.00 in the last box, and hit ‘calculate.’ Now, Google will display possible keywords, based on the main keyword that you entered. Next to each keyword, you will see the estimated average CPC (cost per click) and the estimated position.
You want to view the CPC for the keywords that will fall into the top five on position, stated as 1 – 3 or 1 – 5. As of this writing, using the keyword phrase
‘weight loss’ you would see that the estimated CPC for ‘weight loss operations’ is
All About Residual Income With Adsense
14 of 44
Google Adsense Secrets Revealed
$5.95. Now, as an advertiser, that is what you would pay per click for an ad that is being run on position 1 – 3 when that keyword phrase is searched for.
As a publisher, however, you would not make $5.95 per click. Google wants their share as well. Google doesn’t state what percentage is earned by the publisher, however. It varies, and how that percentage is figured is Google’s secret, and they are not sharing that information!
You basically have to pull a percentage out of the air to work with. Try using 30%
as a guide.
Once you start getting clicks, you can then look to see what the estimated CPC is in AdWords, and then see how much you were paid for that click in AdSense to find out how much Google is paying you per click for that keyword. Again, this varies from one keyword to the next, so there are no set guidelines here.
Keep in mind that it’s maximum bid that’s displayed, meaning that’s what the advertiser would have to pay per click on an ad being shown on positions 1 to 3 in the sponsored search results.
Now imagine if you have lots of ad blocks on your page -- that will enable the cheaper ads to be displayed as well. You will discover that most of the time you’ll end up getting clicks on those, thereby making only a few cents...
“My suggestion: Less Ad Blocks!
- This Will Get You More Revenue Per Click!”
All About Residual Income With Adsense
15 of 44
Google Adsense Secrets Revealed
Traffic Generation - Methods To Avoid
There are many ways to get traffic to a site. You will most likely do research to find out about those traffic generation methods.
Methods such as article marketing, forum marketing, pay-per-click advertising, social networking, blogging, and social bookmarking all work very well. But in the world of Internet Marketing, there are also traffic techniques that you should avoid, for various reasons.
“Incidentally, we’ll kick start this section of Adsense
Profits Blueprint with traffic techniques you should avoid”
1. First, do not ever pay for traffic from a site that promises you a great deal of traffic in a short amount of time. The traffic that you get will not be targeted, and will be of no use to you at all. The same applies to traffic exchange sites.
In fact, many of these sites are scam sites, and the traffic that you get will actually be automated traffic, not real traffic. Pay-per-click advertising, or PPC as it is known, is not the same as these sites that promise traffic for a fee.
Go to Google and do a search for “buy website traffic” and make sure NOT to buy from any of those, because this is useless traffic that in the end will get you banned!
2. Do not spend hours, or even use automated software to submit your site to free classified ad sites or free for all link sites. This only results in lots of spam for you. It does not result in traffic.
3. Don’t use pop ups. People hate these, and most people now have software installed that keeps pop ups from popping. Avoid other irritating elements on your site as well, such as blinking text and music, and colors that clash. Your visitors will hit the back button in one second flat! Besides – popups are against the Adsense TOS.
4. Don’t use false statements or exaggerated statements in your advertising.
This may get you visitors, but it will irritate them, and they won’t click on links.
Instead, they will either close the browser, or hit the back button. You may not be selling anything, but this is false advertisement none-the-less, and
it makes people very angry.
All About Residual Income With Adsense
16 of 44
Google Adsense Secrets Revealed
There are two huge mistakes that many newcomers make:
1. The biggest is doing nothing at all. You can build a site, but if you don’t advertise it in anyway, you are not going to get a drop of traffic. The old quote “Build It And They Will Come” does NOT apply here (Ref: the Kevin Costner movie “The Field of Dreams”)
2. The second biggest mistake is not tracking your advertising. If you don’t know what works, and what doesn’t, you will be wasting time and possibly money.
Track all of your advertisements to see where your traffic comes from, and where it doesn’t come from. In the end, you will be glad that you did.
Overall, that’s all that you need to avoid. Other than that, you need to make sure that you are using proven site promotion techniques, which are listed above.
These other outdated methods simply do not work. They are not worth your time, effort, or money. You need to know where the traffic comes from, and you also need to know how well your ads are performing.
You may have a great amount of traffic, but very few clicks. It’s important to track the traffic and the ad performance, so you know what to fix!
All About Residual Income With Adsense
17 of 44
Google Adsense Secrets Revealed
Traffic Generation - Article Marketing
If you have an AdSense website, you need traffic to make money from that site! There are numerous ways to get traffic, but since we all have limited time, you want to cut right to the chase, and find out what works. Article marketing is one of the best traffic generation methods you can use.
Article marketing is a very successful and easy concept. It is used by all successful Internet Marketers, and when it comes to website promotion, you must look at things from an Internet Marketers point of view, even though, as an AdSense publisher, you aren’t exactly selling any product.
Again, the concept is easy. You write a short article, approximately 400 words long. At the bottom of the article, you write an ‘author’s resource box.’ This is just a simple paragraph of text that says who the author is, gives a little background info on the author, and most importantly - a link to the author’s website. It’s about five to seven sentences long.
Once the article is ready, you visit numerous article directories, which are also referred to as article banks and article repositories, and submit your article. That’s all there is to article marketing.
Now, many people use these article directories. They go there to find information, or to find content for their own websites, blogs, or newsletters. The article that
you submitted is free for them to use, as long as they publish it with the author’s resource box intact, and they don’t make any changes to the article.
Because so many other people can (and will) publish your article elsewhere, it becomes viral. This drives traffic to your site, on a continual basis. But one article submission is not going to be enough. You need to be submitting one article per week, to at least the top ten article directories.
Note that there are faster ways to get traffic, such as using Google AdWords, but article marketing is free, and again, the traffic that you will eventually get from the articles being published is fairly steady.
Here are five important tips for article marketing:
1. Don’t use the same content that you have on your site. Your site could end up getting penalized for duplicate content.
2. Before you write your first article, visit one of the popular directories, such as Ezine Articles at http://www.ezinearticles.com/ to see what your article should be like. You can also get ideas for your author’s resource box here.
All About Residual Income With Adsense
18 of 44
Google Adsense Secrets Revealed
3. Writers Block? Lack of time? Use PLR articles, or hire a ghostwriter to write and submit articles for you. Make sure that you are submitting one article per week! If you use private label rights (PLR) articles, make sure that you rewrite them before submitting them.
4. Make sure that the topic of your article matches the topic of your site, and the topic of the ads that are being displayed through your Google AdSense ads. This will get you the best results.
5. Use your keywords in your article. This is search engine fodder; it drives the article up in the search engine results, which in turn brings more traffic to your site.
Don’t expect immediate results. Sometimes, it takes the article directories several days, and in some cases, several weeks, to publish your article. You need to be using additional traffic generation techniques as well.
Even if you aren’t seeing results from your article marketing techniques, keep at it. Remember, it takes time for it to ‘kick in,’ but when it does, it is well worth the effort.
Make sure to watch my Automated Traffic Blueprints
video on how to outsource your traffic generation tasks..
Automated Traffic Blueprints
( http://www.AutomatedTrafficBlueprints.Net )
Here’s another product (ebook + video) that reveals a lot of free “traffic getting” methods, mainly from Google...
Ths Free Google Traffic System
( http://www.FreeGoogleTrafficSystem.com/ )
All About Residual Income With Adsense
19 of 44
Google Adsense Secrets Revealed
Traffic Generation – Blogs
You’ve probably heard that there is a great deal of money to be made by using blogs – whether you are into affiliate marketing, or an AdSense publisher. You can use a blog in several different ways.
First, you can use just the blog, as opposed to having a separate static website.
You can also use a blog to drive traffic to a static website. Either way works, but in the long run, it’s easier to have a blog, with your own domain, hosted on a web
server, than it is to operate both a blog and a website.
Promoting a blog is much easier and faster than promoting a website, because blogs are so interactive.
For
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